Award for Best In The World festival and event activation goes to Delta DMD  

Unprecedented recognition for Delta DMD

At the annual Diageo Award, Delta DMD has won an amazing 1st place in the events and festivals category for Smirnoff Festival Activation, during 2018 EXIT festival.

This award has put Delta DMD at the very top among all Diageo partners and distributors worldwide with recognition for best implemented festival activations in the world. This was the first ever World no 1 win in the whole European Partners Market (EPM) cluster, whose Serbia is part of. Delta DMD is sole winner of any worldwide Diageo award ever.

Winning festival campaign included activities in all segments of marketing and sales. Promotional activities in HoReCa channel, 3 + 1 packages in retail, specialized Smirnoff sale corners on festival but also a comprehensive marketing campaigns on social media, OOH, magazines and TV provided not only great visibility but also sales growth and higher Smirnoff brand awareness on Serbian market.

Congratulations on the success came directly from Mr. Michael Holmes, Director of the European, Middle East and North Africa market, who was on his first official visit to Serbia this week.